The Moschino fashion label is very fun and quirky but also very tongue and cheek because that's what their signature style of the fashion label. I love it and I think some of the high street fashion retails are sometimes influenced by their style of their clothing such as Primark during the Spring and Summer times.
"It is a consequence of the recession: fashion brands are increasingly looking to see what is selling well, and if that is not part of what they are offering customers they are being 'inspired' by rivals."
While stores have long looked to the catwalk for inspiration – top designer's collections barely make it down the runways of London and Paris before lookalikes appear on the rails of mainstream stores – such widespread copying of high-street rivals is a relatively recent phenomenon.
Upmarket clothing chain All Saints is currently taking legal action against River Island for intellectual property infringement, claiming the retailer has copied numerous pieces from its men's and women's collections, including a £35 T-shirt bearing a heart motif, a £195 leather shirt, and a £33 tulip-shaped skirt. River Island has said it intends to defend the court proceedings.
"Your design is the lifeblood of your brand," said Jessica Brown, editor of fashion magazine Drapers. "If people copy your designs and sell them at a cheaper price then people are less likely to pay the premium.
"If you want to protect your brand and bring legal action then that costs money, which may well be prohibitive for start-ups."
http://jezebel.com/5822762/how-forever-21-keeps-getting-away-with-designer-knockoffs
Look at this website to see the report on what the USA fashion retail company Forever 21 is doing. I found it absolutely preposterous that have been sued before but they still get away with it as their copyright laws in the US are different to ours in the UK. I think it is not good enough in the USA they should make their copyright laws much tougher so they can't get away with it.
After years of turning a blind eye to imitators, global fashion labels are to fight back by targeting the high street.
The Chloé brand said yesterday that it was investigating measures to combat copy-cat fashions in the wake of an onslaught of cheap versions of its distinctive handbags and dresses.
Industry sources say that the LVMH group - which includes Louis Vuitton, Dior, Givenchy and Celine - is also planning to take on the imitators.
The designer Matthew Williamson is considering action against a supermarket chain over more than one item, including a top that looks suspiciously similar to one of his designs.
I think it is good that some of the well known top end and haute couture fashion designers and/or companies are fighting back against high street fashion retail companies who are copying and ripping off their original designs because it is not ok for somebody to steal your original ideas.
Zara Wins Court Appeal Against Christian Louboutin To Sell Red-Soled Shoes
Look these websites to look at the report about the singer Rihanna's legal battle against the UK High Street brand Topshop and why she won the copyright case.
http://www.tokyofashion.com/photos/?location=Shibuya
http://www.tokyofashion.com/photos/?location=Shinjuku
